Buellton unveils new look encouraging visitors to rediscover its small-town charm

BUELLTON, Calif. - Buellton has rebranded itself with a new website and marketing campaign called #SKIPTHEBIGCITY, a counterculture movement encouraging visitors to rediscover its small-town charm.

The new logo highlights the name of the city in a light blue color, which is something the city says helps the name stand out. 

The new website is user-friendly and even has a pop-up map of Buellton's exact location. 

Those interested in "Discovering Buellton," can visit their website at

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