SANTA BARBARA, Calif. - It's Herb Peterson Day! A local holiday dedicated to the man who invented the Egg McMuffin at his Santa Barbara McDonalds.
Peterson thought up the breakfast sandwich in 1972 calling it the Fast Break Breakfast. Not long after it went national as the Egg McMuffin. To honor what would have been Herb's 99th birthday his son David, who still owns McDonald franchises in Santa Barbara and Goleta, is rolling back the price to $2 on Tuesday February 6th. Sales will go all day.
Proceeds will be donated to the Ellen Degeneres Montecito Disaster Fund.
Breakfast now accounts for 35% of McDonalds business sales, thanks to the Egg McMuffin!